Loading...
Home 2018-05-30T03:32:05+00:00

Launching a brand new online store and selling attractive products over the Internet is not a difficult thing. Of course, you have to understand this process in order to avoid any hassles. Before we start talking about how to setup an online store, it is a good idea to talk about the products you want to sell online. If you know the type of products you will sell, you can find a name for your business. Some of the top-selling products online are toys,

apparel, books, video games, computer hardware, computer software, flowers, linens, jewelry, music, gifts, tools, footwear and home décor. Once you choose a product, select a niche product line. For instance, instead of selling all kinds of toys, you can specialize in specific types of toys like educational toys. Or instead of selling jewelry in general, you can sell diamond rings. Now that you know your products, it is time to explain the process of setting up an online store.

Find a name

This is something that you should not do in a hurry. Keep in mind that the overall success of your business venture depends on the name of your business. It is the best idea to choose a name that mirrors the basic product line found in your online store. It’s not a good idea to include your personal name in your business name. Find a name that is associated with your products or at least with your niche.

Register the name

Use some of the official domain name registrars to register the name you have selected. GoDaddy and NameCheap are good options even though there are dozens of other providers. In the beginning, you can register the domain name for one year, but after that, you can pay for more years. In case the name you want is already registered, these websites will probably provide some suggestions that look similar to your original idea.

Select a web hosting provider

The next step is to select a web hosting provider. Most of the domain registrars are web hosting providers too. Do some research and opt for a provider that offers reasonable prices and different packages. It is important to find scalable packages. This means that if your website needs an upgrade in the hosting package you should be able to get this upgrade without any problems. Of course, you will also have to learn more about each hosting package before you make your final decision.

Decide how to build your online store

First of all, you can use some web development software like Dreamweaver or FrontPage. These software solutions are not difficult to use, but you will still need some experience and knowledge in order to come up with a website. Another solution is to hire a professional web designer/developer. He or she will be able to create a professional-looking website for a certain amount of money. Finally, more and more people are using eCommerce platforms to finish this task. These platforms are created in a way that allows complete beginners to build websites easily. They just need to select a template/theme and add the products (images, descriptions etc.) and that’s it.

Promote your online store

The last step in this process is to start promoting your online store. This is a very important step because as we said at the beginning of this article, there are thousands of online stores on the World Wide Web. You have to use social media, search engines, blogs and other tools in order to get noticed. Luckily, there are many great free and paid promotional tools on the Internet.